Landing pages that turn traffic into revenue
The advertising brings the visitor. The page decides whether they will order. I build and optimise landing pages after market and product analysis, with full tracking to the advertising platforms.
Pages built after analysis, not from a template
Before building each page, I go through a comprehensive market and product analysis. I study the key behavioural micro-moments and problems of the audience and arrange the content so that it increases the chance of conversion.
Groovy
A landing page for interactive photo, AI and video activations at corporate events. The positioning is built first for the corporate client: offer, experiences, answers to objections and an enquiry form, arranged along the path of the person organising the event.
groovybg.com →
Uspeshen Salon
The whole website, from the structure to the order. I went through several versions of the promise. The stronger promises did not win trust: this audience does not believe in a sharp change from merely reading a book. The model that works is more restrained and specific.
Plam-Trans
A new header, footer and navigation, a home page and a trailer rental page. Each of them leads to one action: a call.
Boryana Batanova · Leaders
A B2B page with the full content of the programme and a form for collecting enquiries.
Boryana Batanova · Parents
A B2C page with the full content, an in-person and an online version of the programme, and a form for collecting enquiries.
A page designed to turn traffic into orders and enquiries.
Request a quote →The result of the advertising is also decided on the page
Even the best advertising hits a ceiling if the page is not ready to sell.
First impression
If the visuals and structure do not inspire trust in the first seconds, the visitor leaves, however good the advertising is.
A call to action without direction
A visitor who does not understand what to do next does nothing.
A weak page, expensive orders
When the page does not sell, the cost of every order rises at the same advertising budget.
Focusing on advertising without optimising your website is like advertising a shop with a broken shop window or products that look unappealing.
A webpage designed as a conversion system
Your landing page is changed so that more people take the desired action: an order, an enquiry or a registration. I work to a structured system of over 80 parameters: headlines, offer, calls to action, copy, the mobile experience and the psychology behind every decision of the visitor.
Handed over ready for paid traffic
The page is only part of the work. Every project includes the technical foundation on which it depends whether the paid traffic pays off.
Caching and speed
LiteSpeed or another caching plugin, chosen according to the platform and the size of the website, with the configuration included.
Pro versions of the plugins
Pro versions of all the plugins used.
Protection
Wordfence: installation and configuration.
Contact form
Installation and testing. The enquiry reaches you before the advertising starts.
Full data layer
Every significant action of the visitor is recorded as an event with the relevant microdata.
Connection to the advertising platforms
Setup for the main advertising platforms, so that the paid traffic that follows is monetised more effectively.
Do you want a website that works just as hard as your advertising?
Request a quote →From analysis to a measured page
Analysis
Market, product and audience: micro-moments, problems and objections.
Structure
The blocks are arranged according to the logic of the purchase decision.
Contents
Messaging and visuals focused on one action.
Construction
Speed, mobile, protection, form and tracking.
Measurement
The change is assessed once there is enough traffic. Until then the result is noise, not a conclusion.
Which makes the page more effective
Before we begin
Are you designing the whole page or just the text?
Is this website building?
What platform do you use to build the pages?
What is included in the technical part?
By how much does the conversion rate increase?
Do you carry out testing?
Do I work directly with you?
Request a quote
A short enquiry, with a specific initial estimate in reply.
Please submit an enquiry with the key details about your business.
You get a reply within one working day.
След първоначален одит получавате конкретна оферта.
